Nowadays Blogging has become a passion for many people. Every blogger wants more people to read his/her blog. The best way to get traffic on your blog is Search Engine Optimization. If you don’t know about SEO, I’m here just to explain some Basic SEO Tips & Tricks for beginners which you can simply follow while writing a blog post. If you haven’t created your blog yet, follow this guide to create a free blog on Blogger.
As we all know that Blogging is an amazing way to make money online and if you want to help people through your content, then search engine is the best way to get the organic traffic on your blog. If anyone has good knowledge of writing SEO optimized article, then he/she can easily gain traffic from the Search Engine like Google, Bing etc. Now coming to the definition of Search Engine Optimization. Also Check Top 10 SEO Optimized & Adsense Friendly Free Blogger Templates
What is SEO ?
SEO is a way of making any site to grow its visibility in Search Engines. It is about creating any site or its content that can easily understand by the Search Engines. There are lots of benefits of SEO as it provides the targeted traffic to your blog. Not only in blogging, Search Engine Optimization also helps people to grow their online business and increase their sales. Suppose, you have online books store where you sell books. If someone searches for “Buy Books Online” and your product comes on the first page, then you can easily get a customer for your store. Now, it applies same in Blog, if anyone finds your blog post on the first page, then you will surely get a visitor for your blog.
7 Basic SEO Tips & Tricks for Beginners – 2018
1. Optimize Meta Titles & Meta Description
Titles are used as post title which you want to show on your blog. Meta titles are the titles which are customized to appear in the Search Engines. If you are using WordPress then you can use Yoast SEO plugin to create a meta title and description. If your blog is on Blogger platform, then your default title will work as Meta Title. Keep in mind that you must choose the Meta Title that is searched by many people on the Search Engines. You should also write a meta description between 150-160 characters. This is very important because Search Engines reads the Meta description to understand the content of any post.
2. Use Proper Heading Tags
Heading tags are the most important factor of an SEO optimized article. <h1> to <h6> tags are used to define Heading on a web page. Actually, Heading tags are used to make a blog post user-friendly and it also helps in Search Engine Optimization. You must use <h1> to <h6> tags in a proper way to make your content well-structured.
3. Post Permalinks
Permalinks are the link structure of your post. It is also the most important factor of SEO. Your post permalink must be according to your Post Title and Focus Keyword. Let’s see some examples of permalinks :
Examples of Bad Permalinks
Examples of Good Permalinks
4. Avoid Duplicate Content
Nowadays many Bloggers are copying the content from other blogs for getting the traffic. But they don’t know that they are violating the guidelines of Google and many other search engines. They must understand that they are losing their brand credit. If you want to get higher rank in search engines then write unique content and avoid duplicate content.
Also Read : Top 10+ Must Have Chrome Extensions for Serious Bloggers
5. Alt Tag in Images
Alt Tags are the alternative names of your images. It is used for describing your images. You will get the Alt tags option when you upload the image in your WordPress blog. You can Add Alt description by using the below HTML code.
<img src=“image.jpg” alt=“image description” title=“image tooltip”>
6. Quality Content
“Content is the king” in the Search Engine Optimization. You must need to write a unique and quality content with more than 500 words in order to gain huge traffic to your blog through Search Engines. Also Read – How to Add Floating Text in Blog or Website?
7. Use Keywords in Post Content
Keywords are the search terms that people search to find your blog. Suppose you are writing an article “How to create a free blog using Blogger” then here your keyword should be “Create a free blog” because it is very high searched term on Google. You must use Keyword in your Title, Permalink, First paragraph, Headings, last paragraph and in the content with proper keyword density.
These are the Basic SEO Tips & Tricks for beginners that should be followed by everyone to boost their search engine traffic. SEO does not increase the traffic, it also helps you to improve Alexa ranking and many other factors. I can say “without SEOa blog is like a car without fuel”.